CMO’s Message

Full disclosure: I’m not from the book world. But in the last year, I’ve been captured by it. The region’s publishers and authors’ passion, creativity and openness are infectious, and as business guy turned book convert, my goal now is to both expand awareness and consumption of Atlantic books.

Recently, one of Canada’s largest book printers commented that there are more new books coming out of Atlantic Canada than he can ever remember. Me not being from the book world, I started to wonder why. To anyone who lives or is from here, the answer might be obvious. The Atlantic region is a mixture of culture, resilience, perseverance and, as
I have learned, sheer writing talent. 

In this issue of ABT, we take advantage of the creative urge, and the magazine is newly designed, inside and out. I have to thank the Atlantic Publishers Marketing Association, the publisher of ABT magazine, for giving our editor, Karalee Clerk, the freedom to probe the ‘whys’ behind the region’s creativity, and in particular, how it informs and impacts books. 

This issue is bigger than usual, and as you read the articles and features, you’ll see no one person has the ‘why’ figured out. The answer might be more akin to a quilt, fabric made and cut over time, each piece unique and impossible to replicate, sewn together to create a new whole, beautiful to see.

Enjoy your read, and I do hope you might let me know your thoughts on the issue. You can email me at alexliot@atlanticpublishers.ca, or give me a call at the office: 902-420-0711.

Alex Liot

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